Mad Fish Digital is excited to announce the acquisition of Grady Britton, one of the original creative branding & marketing agencies in Portland!
This strategic combination brings together two of Portland’s top digital marketing agencies to create a well-rounded organization that improves the way brands connect with their audiences and drive business results in the ever-evolving digital space. As purpose-driven brands and B Corp marketing agencies, the combination of digital strategy and performance marketing talent at Mad Fish Digital with Grady Britton’s brand building and marketing communications knowledge creates more possibilities for even stronger elevated experiences for our clients, employees, and communities.
We are so fortunate to have found such thoughtful and talented people in Paige and her team at Grady Britton. Through this collaboration, Mad Fish Digital is one step closer to being the agency the world can truly count on for thoughtful, innovative, and meaningful marketing services.
About Grady Britton
Founded in 1974, Grady Britton is a woman-owned, values-based, creative branding agency putting thoughtful, informed advertising, PR, digital, media, and planning capabilities to work for companies in the modern marketplace. Operating with the mission to, “Leave today better than yesterday.” Grady Britton excels at shaping stories, moving business, and driving results.
About Mad Fish Digital
Mad Fish Digital was founded to change the way you think about working with digital marketing agencies. We specialize in creating comprehensive marketing campaigns that leverage multiple channels and techniques with paid media, SEO, content strategy, social media email, and design playing key roles.
“After getting to know Ben and Corrie, it was clear that our businesses and cultures were aligned on a mission to be a force for good, and with the expanded services we are both now able to offer, we believe that combination will resonate with a wide number of great brands.”
~ Paige Campbell, President, Grady Britton
The Way Forward
Mad Fish Digital and Grady Britton will combine under the ownership of Corrie and Ben Herman. Our agencies will operate as strategic partners in the near term with Paige Campbell staying in the role of President at Grady Britton, and Andy Askren as Creative Director. The acquisition brings together a combined team of 47 people distributed throughout 10 states and headquartered in Portland, OR.
Over the next year, agency leaders will seek out operational efficiencies and other opportunities to integrate business processes behind the scenes, while continuing to deliver results for clients and supporting employee career development.
“The talent and work that has been created at Grady Britton is second to none for thoughtfulness, innovation, impact, and creativity,” says Mad Fish CEO Ben Herman. “From our perspective, combining Mad Fish and Grady Britton, an agency of people also committed to making real change with their work, has the greatest potential for savvy clients to make lasting impact in their categories. Our business approaches align unusually well and has us confident and excited about the rewarding work this union will inspire for our collective teams, clients and communities.”
For clients and partners, this combination creates more opportunities to offer a full suite of integrated brand marketing and communications services. We are so excited to bring these new possibilities to values-focused brands looking for a comprehensive, long-term partnership.
We look forward to sharing more we have in store as our work progresses.