Grow Online Leads With Digital Marketing for Landscaping Businesses
Mad Fish Digital is an award winning digital marketing agency head quartered in the pacific northwest. We partner with landscaping companies around the united states to create customized digital marketing plans based on your specific needs and goals. Whether you’re looking to refresh your website, run Google ads, send email campaigns, or get more online reviews, we’ll tailor a strategy to help more people discover your landscape company online locally and beyond.
Boost Your Landscaping Business With Individualized Digital Marketing Strategies
We want to help you stand out online, consistently generate more qualified leads, and grow your customer base. Our customized strategies are designed to promote the uniqueness of your landscaping services and the quality work you deliver by offering the following solutions:
- Search Engine Optimization (SEO): We improve website ranking for relevant search terms related to lawn care services and your local landscaping company by employing off-page, on-page, and technical SEO tactics.
- Content Marketing: We establish your company as a thought leader while reaching the top of search engines by producing elevated on-page content and articles showcasing your beautiful work.
- Social Media Marketing: We’ll connect you with interested parties and followers on Instagram, Facebook, TikTok, and beyond to attract leads and entice engagement.
- Pay-Per-Click (PPC): We’ll produce a paid media strategy that targets folks actively searching for landscaping services in your region on Google and Bing to drive leads to your site and maximize your ROI.
- Reputation Management: We’re here to manage online reviews and produce testimonials that build trust and credibility for landscaping businesses like yours.
- Conversion Rate Optimization: We’ll ensure your website captures interested folks and turns them into sales by elevating your digital presence through individualized lead-generation strategies.
“In our first month working with them, our conversions doubled.”
-Shelly Valentine
Product Marketing Manager, Modulus
“Smart, friendly and practical people”
-Brian Bates
Web Communications Manager, Washington State University
“The team consistently delivers on efficient spending to ensure we get great returns on sales and engagement.”
-Molly Flores
Marketing Manager, Solmate Socks
Check out Some of our Client Successes
View more of our case studies and client success stories here!
An Established Digital Agency Specialized in Landscape Marketing
Our digital marketing process begins with an in-depth conversation to understand your landscaping business’s unique needs and goals. We then use that information to craft a customized strategy leveraging SEO, PPC, social media, and other tactics used to increase your visibility and attract more customers. As a result, we help drive long-term gains through tried and tested digital marketing techniques that help landscaping companies like yours thrive online.
We Help Solve Issues Such As:
Lack of Online Visibility
We want to introduce you to neighbors searching for local landscaping businesses online to ensure you’re meeting the customers who want your services by making you more visible online.
Difficulty in Targeting the Right Audience
Creating a plan that allows us to target the right customers is at the heart of what we do as a digital agency. Let us do the heavy lifting by offering targeted solutions that put your company at the top of search results.
Measuring Return on Investment
We know budgets and managing the most valuable marketing channels takes expertise. We can help you establish clear metrics, allocate marketing dollars to the right digital platforms, and surface other ways that maximize your ROI.
The Digital Marketing Metrics We Provide Our Landscaping Partners
We know transparency and success are important. That’s why we focus on tracking and reporting specific KPIs that help expand your visibility and leads in local search results and beyond by offering you the following information:
- Organic Traffic: We’ll discuss the number of visitors who find your website over search engines and explain how we’re increasing traffic related to landscaping-related keywords.
- Keyword Rankings: We’ll monitor your rank in search results for key terms like “sprinkler installation” and “landscape maintenance.”
- Click-Through Rate (CTR):We’ll communicate the percentage of searchers who click a link after seeing it on Google and beyond.
- Conversion Rate: We’ll provide a percentage of visitors who take action after engaging with our work, such as contacting you or requesting a quote.
- Local Search Visibility: We’ll explain how prominently you rank for local search terms related to landscaping services and highlight how we’re making improvements to encourage regional sales.
- Backlink Quality & Quantity: We’ll provide a number explaining the quantity and quality of the external sites linked to you, including how they relate to your domain authority and rankings.
- Page Load Speed: We’ll offer insight into your site speed and discuss how we’re using that number to enhance the user experience and search rankings.
Landscaping Industry Trends
The global landscaping services market size was valued at $77.5 billion in 2019 and is expected to grow at a CAGR of 4.5% from 2020 to 2027.
Ecommerce PPC
We build customized digital marketing plans to connect landscaping businesses like yours with new customers. We leverage a variety of eCommerce online channels—from social media ads to strategic website optimization and remarketing tactics—to drive targeted traffic to your site and showcase why clients should hire you.
Full Funnel Strategies
We know converting new landscaping clients takes more than a one-time ad. Our comprehensive digital marketing strategies engage potential customers across the entire marketing funnel. With tailored content and messaging for each stage, we build awareness, consideration, and conversion over time, leading to maximum ROI on your marketing spend.
Keyword Research & Optimization
Choosing the right keywords is paramount to connecting with potential landscaping clients online. Our experts research the terms home and business owners use when searching for landscaping services like yours. We then use that information to optimize your website and ad content to rank you higher in key searches, driving relevant traffic to your site.
Landing Pages
Offering future customers a user experience that meets their needs allows us to inspire engagement beyond the first click. That’s why our design team takes a customer-centric approach when producing landing pages that encourage folks to contact you about your landscaping company.
A / B Split Testing
Running tests allows us to make informed decisions. That’s why we take an iterative approach to digital marketing that enables us to A/B test our advertising to ensure we get the best click-through and conversion rates and lower our acquisition cost.
GEO-Fencing
It’s crucial for landscaping businesses to work with a digital agency that knows how to connect them with their neighbors online. Geo-fencing technology allows us to target future customers by promoting your brand digitally and locally.
Google Ads & Microsoft Advertising
Leveraging Google Ads and Microsoft Ads is essential for digital marketing in the landscaping industry. These platforms enable businesses to target potential customers actively seeking landscaping services, boosting visibility and driving website traffic. As a result, these platforms encourage engagement, boosting lead generation and website traffic and providing other advantages while reducing your Return on Ad Spend (RoAS).
Social Media Advertising
Your customers want to engage with you. We have experience managing social media advertising channels like Facebook, Instagram, TikTok, and LinkedIn for landscaping companies, allowing us to reach and engage with folks and communicate your value proposition the right way.
Why Brands Trust Our Digital Agency as Their Landscaping PPC Partner
At Mad Fish Digital, our clients set the expectations, we just exceed them
We want you to thrive in your market. We’re an award-winning agency and certified B-corporation digital marketing for contractors and landscaping brands. Our PPC services help generate more qualified leads and increase conversion rates across the board.
Learn more from Our Paid Advertising Team
Prioritizing Clients
Providing a positive employee experience elevates the client experience. We foster a supportive and collaborative work environment that empowers our team to deliver digital marketing with tangible results that prioritize your needs to boost your landscaping company online.
Achieving Outcomes for Clients.
We are your go-to partner for driving results online by taking a data-driven approach to digital marketing when reaching new customers. Every marketing tactic we make is strategically tailored to meet specific goals while maximizing ROI and delivering measurable success to our landscaping partners.
Fresh Methodology
We approach every digital marketing strategy for our landscaping partners with innovation in mind. With a focus on results, each strategy—including our social strategies—is evaluated on a quarterly basis to ensure maximum effectiveness.
Research First Approach
We help you stand out from others online by taking a research-first approach. Every landscaping digital strategy includes an assessment of your brand, its competition, the marketing landscape, and other areas to ensure we're uncovering your unique story while reaching your future customers.
Best Agency for the Planet
Our mission statement is simple. We strive to be the best agency for the planet. To be the best means that our employees are empowered to learn, grow, and exceed their potential, while driving the best results possible for clients. We believe that good clients want to work with happy people and work hard to continuously create a work environment for our teams and clients to thrive in.
Want to Learn More About Our Digital Marketing Services?
Reach out today to find out how Mad Fish Digital can elevate your business